THE FIRST MILLION
BE PART OF WHAT'S NEXT
JOIN THE CHALLENGE.
Real people. Real streets. Real sales. Choose how you want to get involved with The First Million.
APPLY NOW
CHALLENGE #2
Want to be part of the next First Million challenge? Register your interest and we will contact you with details.
GET STARTEDFOR BRANDS
SUBMIT YOUR PRODUCT
Have a product you want featured in a future challenge? Introduce your brand and tell us about it.
GET STARTEDSOON
STREET CHALLENGE
Join an in-person street challenge. Applications will reopen soon.
COMING SOONChallenge #2 applications are expressions of interest, not guaranteed selection.